Innovation CAMP 2014

Fisher AMP, partnering again with Innovation Fisher, is excited to present this year’s “Innovation CAMP.”  At this signature event, nationally-recognized keynote speakers will start the conversations that bring together industry leaders, students, alumni and entrepreneurs to discuss the bleeding edge of advertising, marketing, and innovation.

Wendy’s CMO Visits Fisher

Fisher alumnus Craig Bahner talks with students about Wendy’s latest marketing campaign and strategies.

CAMP 2013

Fisher students, alumni, and local marketing professionals enjoyed a great line-up of marketing and innovation speakers at CAMP 2013.

 

 

Innovation CAMP 2014

Fisher AMP, partnering again with Innovation Fisher, is excited to present this year’s “Innovation CAMP.”  At this signature event, nationally-recognized keynote speakers will start the conversations that bring together industry leaders, students, alumni and entrepreneurs to discuss the bleeding edge of advertising, marketing, and innovation. This annual flagship conference aims to inform current and prospective [...]

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My Summer with Alliance Data Retail

This past summer, I was one of the Strategic Innovation Interns at Alliance Data Retail. Their office is over by Easton Mall, so a fairly easy commute from my apartment. For those of you not familiar, Alliance Data is a company with three subsidiaries – LoyaltyOne, Epsilon and Alliance Data Retail. Looking specifically at Alliance [...]

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Marketing MBA

AMP Has A New Website

Out with the old and in with the new. AMP is looking forward to another great year with loads of success for first and second year MBA students at the Fisher College of Business. In conjunction with the upcoming school year, AMP is putting together a new website with additional features for members. The new [...]

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CAMP 2013

CAMP 2013 In Review

This year’s marketing conference was a success yet again. With the help of Innovation Fisher, AMP was able to pull off a great lineup of speakers that not only educated, but entertained all those in attendance. The conference was highlighted by keynote speaker, Brad Wolf, of NIKE. Brad was an integral part in the successful [...]

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Marketing MBA

Wendy’s CMO Visits Fisher

Students and faculty had a great opportunity to listen to a great marketing executive and leader, Craig Bahner. Craig has spent the majority of his career in marketing with P&G. After his time at P&G, he took an opportunity that seemed to good to pass up. He is now serving as the CMO of Wendy’s. [...]

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